Persuasion Engineering w/ John La Valle

On this episode, Jake and Gino interview John La Valle, President of the society of NLP™. He is the co-author of Persuasion Engineering®.

Key Insights:
00:00 Introduction
03:00 What is NLP all about?
06:50 Being receptive
10:42 How do you access your brain
18:44 Connecting with people
24:45 Dominant buying motives
36:00 What is your opener line
48;07 Mentorship with Jake & Gino
56:56 Sales tips to boost your success

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About Jake & Gino
Jake & Gino are multifamily investors, operators, and mentors who have created a vertically integrated real estate company that controls over $175,000,000 in assets under management. They have created the Jake & Gino community to teach others their three-step framework: Buy Right, Finance Right and Manage Right®, and to become multifamily entrepreneurs.

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