How to Run a Real Estate Business
One of the biggest mistakes real estate investors make is treating their portfolio like a passive investment rather than an active business. If you aren’t careful, you aren’t buying freedom—you are just buying yourself a high-paying job.
In this video, Gino Barbaro breaks down the 5 Key Functions required to run an efficient, scalable real estate business. Most “gurus” only teach you how to buy and finance a deal (the sexy parts), but they ignore the operations and management that actually make the deal profitable. Learn how to move from being an overworked landlord to a true business executive.
Key Takeaways:
✅ Job vs. Business: Why most entrepreneurs inadvertently sign up for a “job” when they start investing, and how to shift to a business mindset.
✅ The Unsexy Truth: Marketing and Operations aren’t glamorous, but they are the only way to scale, find off-market deals, and attract top talent.
✅ The Property Log: The essential tool you need for every single asset (whether you have 1 unit or 1,800) to track CapEx, vendors, and maintenance history.
✅ Vision vs. Infrastructure: How to balance the “Entrepreneur” who wants to grow with the “Investor” who needs to protect capital.
Let’s Connect!
Question of the Day: Be honest: If you stepped away from your real estate portfolio for a month, would it continue to run efficiently, or would it fall apart? Which of the 5 pillars do you need to work on most? Let us know in the comments! 👇
We’re here to help create multifamily entrepreneurs… Here’s how:
Brand New?
Download your complimentary copy of our best-selling book on Multifamily Investing: https://jakeandgino.mykajabi.com/WBP_PDF
Want To Get Into Multifamily Real Estate Or Scale Your Current Portfolio Faster?
Apply to join our PREMIER MULTIFAMILY INVESTING COMMUNITY & MENTORSHIP PROGRAM. (*Note: Our community is not for beginner investors) 👉
https://jakeandgino.com/apply