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WBP – The Short Term Rental Model with Mike Sjogren

Michael “The AirBNB Guy” is an investor, entrepreneur, CPA, author, speaker, instructor, and iTunes podcast host. His career has spanned from working as a CPA to launching and running an architectural photography studio to purchasing and developing real estate to now running a short-term rental management and education company. He is passionate about helping others create financial independence so they can pursue their passions and leave their mark on the world.

Michael started his career as an auditor at an accounting firm where he specialized in real estate and economic development. From there he went on to work in finance for an international energy company with annual revenues of $15.2 billion, advising the senior leadership team on high-value, complex transactions.

Michael earned an M.B.A. in Entrepreneurship from Walden University (summa cum laude), and a B.A. in Accounting from Assumption College (summa cum laude) where he was also the captain of the men’s lacrosse team.

Michael enjoys trail running, golf, and spending time with his wife and son.

He speaks with us about vacation rentals, amenities and Lord of the Rings.



The Rundown


Getting Started In Real Estate

Single to Multifamily


Show Me The Data

Added Value

Overcoming Objections

Vacation Rentals

Picking A Market

9 Different Travelers

Risk Management

Multiple Exit Strategies

Finding Deals

Marketing Properties

Multifamily STR







Multiple Facets



Heads In Beds

Artificial Intelligence

Habits For Success

Knowing Your “Why?”




Book Recommendations

The Law of Attraction

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