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WBP – If It Makes You Money It Costs You Nothing with John Ruhlin

John Ruhlin is the world’s leading authority in maximizing customer loyalty through radical generosity. He is the founder and author of Giftology and has been featured in Fox News, Forbes, Fast Company, Inc and New York Times. While becoming the #1 performer out of 1.5 million sales reps for one of the world’s most recognizable brands, John developed a system of using generosity to gain access to elite clients and generate thousands of referrals. He and his firm now help automate this process for individuals and organizations like UBS, Raymond James, DR Horton, Keller Williams, the Chicago Cubs, and Caesar’s Palace. John and the Giftology team can help any individual turn their clients into their own personal sales force to drive exponential growth.

He speaks with us about gifting, company culture and shirt sizes.




The Rundown

  • Building Rapport
  • Bios & Book Covers
  • COVID-19
  • Relationships
  • Gifting
  • Tchotchkes
  • Closers Club
  • Hand Written Notes
  • Memorability
  • The Deal Pen
  • The Power of Giving
  • Brooks Brothers
  • Speaking Engagements
  • Active Loyalty
  • Mistakes
  • Relationship Plan
  • ReInvestment
  • Brokers
  • Core Values
  • Start Internal First
  • Building Culture
  • Habits For Success
  • Fitness
  • Scaling Up
  • Customer Service
  • Joey Coleman
  • Book Recommendations
  • Upcoming Projects
  • Ginos Recap


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